Benefits Table
A benefits table rich with data that lets users quickly scan key company offerings by featured benefits, with the option to explore deeper insights when desired and follow an employer they want updates on.
View live pageOverview
WORK180 have a comprehensive dataset on employer benefits, but the previous benefits table was static, difficult to interpret, and full of industry jargon that didn't resonate with job seekers.
Objective
Redesign the benefits table to transform a static, hard-to-understand product into a dynamic research tool that empowers our community to make informed decisions.
- Empower job seekers to make informed decisions based on the benefits that matter most to them.
- Help employers clearly communicate their value propositions and increase engagement.
Problem
While we had high-quality data about employer benefits, the previous table design failed to communicate it effectively. The data was difficult to interpret, lacked context, and used industry-heavy language that didn't resonate with employer & job seekers.
Business goal
Improve clarity and usability of the benefits table, increase user engagement, and better showcase the unique offerings of each company — helping employers stand out for the benefits they provide.
Process
As the Lead Designer, I led the redesign from discovery through to implementation, collaborating closely with Product, Engineering, Marketing, and our DEI advisory team.
Discovery
Used insights from Hotjar recordings, support queries, surveys, and past research to understand pain points and areas of confusion.
Design Workshops
Facilitated cross-functional sessions to identify opportunities and define high-impact, low-effort solutions.
User Flows & Wireframes
Mapped out simplified user journeys and structured content in a way that supported progressive disclosure and comparison.
Prototyping & Feedback
Developed interactive prototypes and ran internal review sessions with key stakeholders to validate direction.
UI Design
Created a clean, accessible, responsive design using WORK180's brand system, with a clear hierarchy and built-in tooltips for deeper context.
Collaboration & QA
Worked closely with Engineering to ensure smooth implementation, documented edge cases, and supported for launch-readiness.
Content Review
Partnered with Marketing and our DEI advisor to rewrite content using inclusive, plain language that's easy to understand.
Components
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Outcome and impact
Improved User Experience
The redesigned table transformed a static list into an interactive research tool, making it easier for users to explore and compare benefits that align with their needs.
Boosted Employer Visibility & Engagement
Employers could now showcase their benefits more clearly, while users gained the ability to follow companies — driving ongoing engagement and repeat visits.
Key takeaways
01
Context is key
Presenting data with plain language, clear icons, and meaningful grouping helped users feel informed rather than overwhelmed.
02
Data should tell a story
Visualising employer benefits with benchmarks and consistent formatting made it easier to highlight what made each company unique.
03
Cross-functional collaboration matters
Involving product, design, marketing, and sales early helped ensure the solution met user needs while supporting business objectives.